Environmentally responsible engineering is efficient engineering. Doing more with less. Creating machines that are made of fewer materials and consume less energy, but perform better and last longer. A mix of technological leaps and many small steps. Revolution and evolution in order to improve.
The Dyson DC26 vacuum weighs just 5.3 kg. All 275 components were engineered with size, weight, functionality and robustness in mind - saving on raw materials but not compromising on performance.
The average motor in vacuum cleaners is 1700 watts. The Dyson DC24 Ball has only a 650 watt motor. So it uses less than half the electricity, yet is equal to the performance of a full-size upright.
Unlike conventional dryers, the Dyson Airblade™ hand dryer does not use an energy intensive heating element, making it 80 per cent more energy efficient.
Dyson's latest handheld is powered by Dyson's new energy efficient digital motor which means it picks up more dirt for less energy.
News - February 2010 - Australian news story
Dyson Australia launches national end-of-life product recycling scheme.
Whilst there is no legal requirement in place for Australian companies to be responsible for their products at the end of life, Dyson Australia is following the lead of its UK head office in implementing a product take-back scheme for customers wishing to dispose of their old machines responsibly. Customers wishing to recycle their old Dyson can simply get in contact with the Dyson Customer Care by email to: firstname.lastname@example.org to find out more about returning their product at Dyson's cost.
Our story so far
Frustrated with bagged cleaners that clog, James Dyson starts to develop the Dyson Dual Cyclone, the only vacuum cleaner not to lose suction. It has no bag to throw away.
Conscious of the carcinogenic and carbonaceous soot emitted by diesel exhausts, James Dyson sets about developing a cyclonic filtration system to be fitted on cars and vans. He is turned down by the UK's Department of Trade and Industry for development grants.
Five years after the first Dyson vacuums goes on sale, James thinks about what would happen to the machines when they reach the end of their natural lives. His engineers come up with the Recyclone - the first vacuum cleaner to be made from recycled plastic and recovered parts.
Dyson engineers and scientists start developing an energy efficient motor.
The first Dyson digital motor is engineered for DC12, a compact vacuum designed for Japan. The switched reluctance motor is faster, smaller and lighter than a conventional A/C equivalent.
The Dyson Airblade™ hand dryer is launched. Powered by the Dyson digital motor, a 640km/h sheet of air wipes hands clean rather than relying on an energy sapping heating element. It's 80 per cent more efficient than conventional warm air hand dryers and does away with the need for wasteful paper towels.
The Dyson DC24 vacuum proves that you don't need big motors for good pick up performance. This machine uses 650 watts of power-saving energy.
Sustainability becomes a key criteria in the James Dyson Award for student design.
Dyson's latest digital motor sees its first application in the Dyson DC31 handheld cleaner. Because of it, DC31 is smaller and over 20 per cent lighter than DC16.
The machine made from recycled Dyson machines.
Dyson's latest energy efficient digital motor.